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Welcome to Circularity, simplified.
At a time when 60% of new textiles hit landfill within 12 months, we’re working to create a world where no textile is wasted.
We are a full-service technology and reverse logistics platform powering circularity for the world’s best retail brands.
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01
Turnkey Trade in Programs
We’ll help you launch a seamless consumer trade-in program that lets customers send in worn clothing directly from their closet and immediately earn credit back to your brand.
02
Excess Inventory Solutions
We’ll manage your brand’s excess inventory at scale, with direct pick up from brand warehouses, factories, and stores, and integration with our best-in-class logistics network.
03
Dynamic Data and Reporting
Get complete transparency and real-time access into your program’s performance and impact, with first-of-its-kind data and customizable and downloadable reporting.
"SuperCircle is our inaugural recycling partner - they’ve unlocked the first plug-and-play solution to recapture and recycle products across multiple categories. This is a critical step forward for fashion brands like us, and has the potential to help cement a circular, shared future."
— Kathleen Talbot, Chief Sustainability Officer and VP of Operations, Reformation
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