Stay connected to customers long after the first sale. Keep earning on every item sold.
$20M+
In value generated for partners.
Trusted by leading brands
Next-gen. Story-driven.
Built for your brand.
Built for your brand.
You choose the channels, the incentives, and the outputs, Supercircle customizes the look and feel to match your brand. Deeply engaging, digitally native, built for performance.
Circular commerce, made seamless.
Trade-In, simplified
We remove the barriers to product take-back, with a simplified, engaging experience that incentivizes trade-in.
Outcomes, optimized
Every item is routed through a Supercircle-powered facility, tracked, and routed to its highest-value next life.
Impact, amplified.
What once was a line straight to landfill is now a loop, bringing customers and brands together for our planet.
What comes back to your business.
- 0101
Trade-in revenue
Capture direct revenue from every item traded – a new P&L line that didn’t exist before.
- 0202
LTV growth
Reward-driven cleanouts drive repeat purchases and keep customers in your ecosystem longer.
- 0303
New customer acquisition
Trade-in attracts high-intent new customers entering your brand through the circular door.
- 0404
Tax incentives
Unlock donation FMV deductions across your trade-in volume.
- 0505
Compliance & traceability
Every item generates the documentation you need to stay ahead of today’s regulations – and tomorrow’s.
- 0606
Impact data
End-to-end reporting across every unit – from carbon impact to landfill diversion.
01
Trade-in revenue
Capture direct revenue from every item traded – a new P&L line that didn’t exist before.
02
LTV growth
Reward-driven cleanouts drive repeat purchases and keep customers in your ecosystem longer.
03
New customer acquisition
Trade-in attracts high-intent new customers entering your brand through the circular door.
04
Tax incentives
Unlock donation FMV deductions across your trade-in volume.
05
Compliance & traceability
Every item generates the documentation you need to stay ahead of today’s regulations – and tomorrow’s.
06
Impact data
End-to-end reporting across every unit – from carbon impact to landfill diversion.
Trade-In that activates customers in-store, on ecom, or both.
Store Trade-In
Bring customers into store for an experiential moment that builds brand love, drives conversion, and delights Gen Z.
Mail-In Trade-In
Meet customers where they are with trade-in from home, including free shipping label download and a vast dropoff network to drive conversion.
Ready to earn on everything you’ve ever sold?
